A new report from real estate advisor Savills, titled Invisible Women in Real Estate, highlights the vital role that gender balance plays in shaping urban spaces that are safe and accessible for all. This research reinforces the potential benefits of integrating diverse perspectives into the real estate and urban development sectors, advocating for a collaborative approach that prioritises inclusivity.
Identifying the problem: The need for gender inclusivity
The report reveals that a substantial portion of our urban landscape is designed predominantly by men, with 84% of property developers and 76% of urban planners and architects in the Netherlands being male. This can often result in urban environments that overlook the unique needs and experiences of women, leading to spaces that may feel unsafe or unwelcoming. Research indicates that many women feel unsafe in public areas, with a recent survey showing that 91% of women report feeling unsafe at train stations and 90% in parks. These feelings of insecurity can limit women's mobility and participation in urban life.
Empowering communities through inclusive design
Recognising these issues is the first step toward creating solutions. By incorporating women’s voices into the planning process, we can develop cities that are more inclusive and better suited to the needs of all residents. Charlotte de Mos, Head of Marketing & Business Intelligence at Savills Netherlands, emphasises, “When we engage diverse perspectives in urban design, we unlock the potential for innovative solutions that enhance safety and usability for everyone. A more balanced representation in decision-making will lead to urban areas that foster greater participation and inclusivity.”
A safer, more welcoming urban experience
The report advocates for increased female representation across all stages of the real estate cycle, from planning and design to development and management. This shift is not only a matter of equality but also essential for creating urban environments that reflect the needs of all residents. By prioritising inclusivity, we can transform urban spaces into environments that feel secure and inviting for all.
The path forward: Collaboration for change
The findings underscore the importance of architectural principles that prioritise diversity and inclusivity in urban planning. As we move forward, it is crucial to engage in meaningful dialogue about the positive changes that increased female representation can bring to our cities.
Future research is needed to collect more robust evidence on the impact of diverse teams on urban design. This ongoing inquiry will help highlight how inclusivity can lead to safer and more accessible public spaces for all.
Pascale Schellekens, Market Intelligence Analyst at Savills Netherlands, notes, “This report has shown that urban design collectives currently have a gender imbalance that needs to be addressed. By prioritising diversity in decision-making, we can reshape our urban environments to be more equitable and inclusive.”
About the Research
The Invisible Women in Real Estate report offers an in-depth analysis of the gender gap within the real estate and urban development sectors. Launched to mark Diversity Day, the research highlights the urgent need to enhance women’s visibility in all aspects of urban planning and design.