Knowing your potential buyers is the first step to marketing your property. Here are our top tips for selling your home in Shepherd’s Bush and Brook Green.

1. First, look at your home through the eyes of a potential buyer. It’s important that every room in your home is used as intended and presented in the best possible light – bright, clean and clutter free, is the way to go.

2. Families move to Brook Green and Shepherd’s Bush for the larger gardens. It’s therefore important to spruce up any outside space and show it at its best. If you’re selling in the winter months, have a few photographs of the garden in spring and summer to hand to show prospective buyers, as it can be difficult to imagine the plants and borders in full bloom.

3. The area’s schools are a major attraction, particularly with foreign buyers. If your property is within a current catchment area for a good school, make sure this is made clear to potential buyers – it could make all the difference. If you live close to a school, arrange viewings outside busy drop-off and pick-up times when parking can be difficult and local roads congested.

4. Contrary to popular belief, it’s not always necessary to spend lots of money on your property prior to it going on the market. It’s always worth taking the advice of an experienced agent before committing to any refurbishment costs to ensure you’re investing your time and money in the right areas, if at all.

5. Lots of families in the area have dogs or pets and enjoy walking them in the nearby parks. However, for viewings it’s advisable to take pets out to avoid any distractions and, in some cases, discomfort for potential buyers.

6. If your property is in a controlled parking zone, research what's involved in acquiring a resident’s parking permit and the associated costs. Buyers will want to know how easy it is to park.

Further information

Contact the Savills Brook Green office for more details.