London’s most prestigious enclaves have long been evidenced by high house prices, accessibility and a strong sense of community.

To establish the capital’s most desirable locations, we have used the 2021 Census and latest Land Registry sold price data to establish the neighbourhoods across central, inner and outer London that rank highest in terms of the socio economic and health profile of their residents and house prices relative to the inner or outer London averages.

The top 5 is unsurprisingly dominated by prime central London locations, including central & south Kensington, Hampstead Town and Frognal. The most expensive of which is central Kensington where average sold prices in the past year were almost £2.7 million, more than three times the average for inner London. Marylebone offers the best value in central London, (£1.8 million) but ranks highly on other measures, particularly socio-economic classification.

Across the rest of inner London, the south west dominates. The neighbourhood between Clapham and Wandsworth commons, locally coined as “between the commons”, comes out on top for the region and ranks highest across the whole capital in terms of health of its residents. Parsons Green, Dulwich Village and the relatively new prime hotspot of Nine Elms also feature in the top 5 for inner London.

The leafy locations of South Richmond, East Sheen and Wimbledon Village rank highest across outer London and house prices in these neighbourhoods are at least double the average for the region.

Homes in these areas have become increasingly popular since the beginning of the pandemic as families, in particular, looking for more space also value the lifestyle on offer in these areas.

Our ‘super prime’ list simply comprises neighbourhoods across London with the highest average house prices. It happens to feature the only four local areas where average prices are above £3 million and it’s of no surprise that the long established hotspots of Notting Hill, Knightsbridge, Belgravia, Mayfair and the edges of Holland Park make up this list.

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