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When to put your house on the market

When to put your house on the market

Before the meteoric price rises of the noughties, most sellers launched their house onto the market at Easter. This meant there was plenty of time for gardens to look their best and to take attractive photographs. It was no coincidence that this was also a time when buyers were at their most plentiful. The Easter Bank Holiday weekend was always a busy one for viewings and the deals started rolling in during May.

But then along came the bankers, a new breed of buyers who did not want to wait until Easter and instead were keen to buy as soon as the new year started.

In order to satisfy this demand, agents had to change. First they offered much of their spring stock privately in January and February to see whether or not a deal  might be struck off market. Next, for clients with foresight, photographs were commissioned the previous summer so that campaigns could start in earnest early in the year.

The crash of 2007 changed all that. Now there was no stigma attached to any house that had been on the market for a while as, frankly, that was the case with all but the luckiest of houses on the market.

Best month to put your house on the market

The whole idea of seasonality is becoming a thing of the past. Between Christmas and New Year we had many requests for brochures and viewings, and though some of these may have been from those trying out their new iPads, several leads have proved to be serious.

So best advice is to start now and also to use an agent who will expose your property to an international market that is far less influenced by seasons and far more influenced by economics. The UK is still seen as a very safe haven, politically and economically. 

Further information

Learn more about selling your property with Savills.

 

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