The move towards data-led decisions in property management should be embraced and not feared

The Savills Blog

The move towards data-led decisions in property management should be embraced and not feared

People and data is a powerful combination. Empowering people with data can enable them to gain productivity, provide a better customer service and make more effective informed decisions.

Data should be everyone’s role and responsibility, a bit like the environment should be down to everyone. It falls as part of the culture and requires you to understand how to use data effectivity. It is down to people to help steer and manage their data whether that be through operational efficiency, energy performance, compliance, financial, and customer satisfaction, to ensure its security, accuracy, and knowledge among the business to generate new insights and make better decisions.

From the introduction of data analytics platforms to improve energy performance, tracking recycling and waste trends to understanding the movement of customers, data helps to shape how the property or scheme works and as property managers we must trust and follow the data.

Tech has a huge role in improving productivity and time management through automation; freeing up more time for customer and client care, creating more effective communication and collaboration among team members to reduce the time and effort spent on coordination and for more tailored experiences to improve engagement and satisfaction and seize new opportunities within the property industry.

Technology can bring many benefits and opportunities, and embracing it can improve productivity. Instead of fearing technology, people should view it as a tool that can help them achieve their goals and improve their lives.

Data management in buildings

Yes, it is likely that more data jobs and skills will be required to manage buildings more effectively in the future. As technology and data become increasingly central to the management of buildings, demand for professionals with expertise in these areas is likely to grow. Here are a few examples of data-related jobs and skills that may be in high demand:

  • ESG Data Manager: Professionals with expertise in energy management and data analysis, who can help buildings and its occupants to optimise their energy use and reduce costs, and provide ESG data / analytics in suitable format for their own ESG reports.
  • Building Performance Specialists: Professionals with expertise in smart building systems, who can help properties and businesses to implement innovative technologies, manage their facilities more efficiently and effectively.
  • IoT Engineers: Professionals with expertise in Internet of Things (IoT) technologies, who can help companies to connect and automate various systems and devices within their buildings and facilities.
  • Data Scientists: Professionals with expertise in data analysis, machine learning, and predictive analytics, who can help making informed decisions based on data-driven insights.
  • Data Visualisation Specialists: Professionals with expertise in data visualisation, who can help organizations present complex data in a clear and easy-to-understand format.

Skills and development

More data jobs and skills will be required to manage buildings more effectively in the future. Businesses need to invest in new data jobs and skills to stay competitive as buildings become smarter and clients are asking for more data and monitoring of its buildings. From ESG data professional with expertise in energy management to building performance specialists in managing smart buildings as well as Internet of Things Engineers as well as data scientists and visualisation specialists.

Tech is fast evolving and there are a number of innovative technologies which could radically change the way that we use, serve, and experience buildings such as Artificial Intelligence, Augmented Reality, and Metaverse. The challenge would be to maintain the right balance between the tech and people, and ensure that people have appropriate training, skills and knowledge to use tech as effectively as possible to benefit them, and provide the most value for their buildings, and their companies.

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